How to Track Traffic on a Blogger Blog

Blogger is a worthy choice for getting your business blog out there for free. Keeping track of your blog's traffic tells you how many people view your blog and where
they're finding it. Blogger offers tools to track your page views and other blog statistics, like the number of views within a given time period and where your audience resides geographically. Blogger's statistics let you track the blog's hits as a whole or by how many views each blog entry has.

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1. Log in to Blogger and click the name of the blog you'd like to track. Click "More stats" next to Pageviews or click "Stats" in Blogger's navigation menu on the left of the screen. Both options lead to the same Stats page.

2. Click "All time" near the top of the page to view the blog's stats dating back to its creation. Alternately, click "Now," "Day," "Week" or "Month" to view stats for the appropriate time frame.

3. Look at the "Pageview" stats to the right of the graph for a precise number of page views for today, yesterday, last month and all time.

4. Click the "Posts" subcategory under Stats in the navigation bar. This page shows the page views for each blog entry based on the time frame you have selected.

5. Click the "Traffic Sources" subcategory in the Stats menu to view where your readers find your blog. The Referring URLs and Referring Sites sections show which websites people used to connect to your blog. For example, if you share your blog on Facebook and six people click the link, Facebook will show up as a referring site with "6" next to it. The Search Keywords section shows which keywords people searched for that lead them to your blog.

6. Click "Audience" under the Stats menu to view demographics regarding your readers. Demographics include which countries your readers reside in as well as which Web browser and operating system they used to view your blog.