Writing
quality content for your blog is easier said than done.
Developing rankable
blog posts is a science which has to be mastered if you want to serve your readers
with high-quality content.
Find your
voice and add it to the original content.
Having
meaningful things to say can actually help your blog with people’s love and
Google’s blessings.
I personally
have always believed that there should not be any trick restricted to any
single person, so here in this post I will reveal what tips and procedure I
follow for writing exceptional search engine friendly articles.
Here are the
only steps required to produce high-quality content on your blog. Assuming you already
have selected your topic according to your audience, here are the tips for
writing exceptional blog posts.
Tips For Writing High-Quality Articles
- Researching for a topic:
You just
cannot pick up a topic and write about it. In order to make your content worth
appreciation, you need to have proper knowledge on the topic. This is where
research comes in.
You can
research your upcoming blog post by any of the following methods:
1) Wikipedia:
Wikipedia is the first and foremost resource when you want to get the basic
information as well as data statistics of a subject. But, sometimes this does
not just fit all. Wikipedia can sometimes be biased or has information that can
be manipulated. In that case, you can include the following tools for research:
2) Google
scholar: Google scholar is the best go-to source when it writing on topics
that need references from university articles, thesis by experts and other
published research papers.
3) Google
books: Citing quotes and references from books under public domain
can be a great add for your blog post.
You can customize Google books to source
such information for your upcoming blog posts. Project
Gutenberg is the largest collection of free books that you can
edit, twist and use for your commercial blog posts.
Other such
places, where you can find hidden knowledge to make your post outstanding
are The
Internet Archive which has way too much information that
sometimes can be a gold mine, Google
Public data also has some wonderful resources based on your
niche.
- Writing headlines:
People have an
average attention span of just 8 -10 seconds and no matter how intriguing your blog
post is, no one will read it if they are not convinced that it is worth their
time within the first few seconds.
So, you have
to make your headlines or titles so smart that they just Lure
your
readers into the main content.
A boring headline can drive readers out and increase your page bouncing rate even if the content inside is
rich in good information .
Similarly, a
headline that doesn’t deliver its promise will rankle
your reader and he/she will
never trust your site or blog again. That’s how important headlines work.
Here is
an ultimate resource of headlines that
work on any content type.
You can Use a free
title generator like Portent’s title maker to write
breathtaking headlines that will glue readers to your blog.
- Writing the researched data into a well-formatted post:
While all the
researched data are valuable, it isn’t actually needed as it is, They will
scare your readers away and moreover raw data is useless unless it is
meaningfully processed.
So follow
these tips to get your writing to the next level.
· i)Start
with a fact, an intriguing question or a positive hope:
Kindling the
hope of something good in the reader’s mind can keep him stuck to your post
till the end.
Facts will
help you catch the attention of the reader.
While a good
hope kindling opening paragraph like the following example might get all the positive
attention of the reader.
“So, how much
did you make from parcel delivery business this month? What if I told you can earn
twice with less effort and good strategy online marketing? Recent developments in online
marketing have really made it a soft and easy way of making good income at the comfort of your home.
As you will
notice I started by giving him the hope of earning 2X which is very positive
and the reader will surely read further to know how.
ii)Do
not limit yourself to one-dimensional reader:
In that above
paragraph, I started by asking a question to my readers (Courier service
or Online marketing business ) on the earnings on their parcel delivery business this year. I never said or gave
them a finite number. If I would have said, “I hope you earned above 100$” it
would have been a finite question whereas many who earned more or less than
that would not read further.
Secondly, I
did not lure them saying you can make 1000$ (again a finite number) more from your parcel delivery business. I said they can earn two times more which indicates it can be 2000$ for someone who earned 1000$ and 3000$ for someone who earned 1500$ from their Courier service business.
whit this strategy you can make your content appeal everyone.
- Use long tail keywords:
Keywords are
still important if you want some traffic from search engines.
However, having
keywords less than three to four words makes it quite broad to appeal to a
single reader base.
For example,
if you (an Australian) weave your content around the keyword “car mechanic
shop” you are sure to compete with millions if not billions of other car
mechanic shops in the whole world.
Another thing
is even if you rank for car mechanics your readers will not be convertible
because you simply are not situated near to the location.
Like if an
American car owner dropped to your site from a search engine he would simply
bounce off seeing your local business address situated in Australia.
Again, if you
consider using a long tail keyword like “car repair shop in south Sydney” You
have to compete with ten times less other sites and you have targeted
visitors who could be easily converted into your leads or clients.
This is what
is called long tail keywords. I use and follow pro bloggers like this guy Long
Tail Pro to find highly converting keywords that are easy to
rank to be candid i got most part of this post from his site.
Long tail
keywords are something that can make your post more unique because many people
won’t choose them due to fewer searches. I, however, suggest you to use them to
bring in more committed traffic.
- Use LSI Keywords for even more optimized post:
The most
optimized blog post is the one not optimized at all (written naturally)
But many of us
always tend to stuff keywords and meta tags to the post that turns it spam post in
the eyes of Google.
Google’s hummingbird
algorithm now checks for how a page is related to a concept
rather than just a term or phrase.
It targets conversational search queries.
While this is good news for those focusing on writing on detailed articles, it
definitely robs the keyword stuffed sites circling around just one or two
phrases.
The ultimate
aim of using latent semantic indexing for ranking pages on Google is to empower
pages that focus on providing value to the readers.
For example,
if you had a post on “dog keeping” you got to mention terms like “dog food”,
“optimum temperature for dogs” and terms like “dog brush”, “soap for dogs” etc.
How to
use LSI Keywords to get your pages the ranking they deserve:
1.
Use a
variety of anchor texts for internal linking.
2.
Search
for Google to find related terms.
3.
You can
also use Google’s auto-predict feature to see what terms are being thrown for
your phrase.
4.
Use
a lexical
database to get more synonyms and in-depth related terms and
phrases.
5.
You can
also use AdSense sandbox feature to see what
ads are being displayed when a page is loaded so that you could use those terms
in your post.
This is because ad copies are often the most researched
word groups.
6)
Internal linking:
Internal
linking a post not only adds value to the articles linked in the post but also
makes your content more relatable by adding related articles that the reader
can refer while reading the article.
You should at
least add three (it’s not fixed and depends on the length of the post used)
internal links to each of your posts.
Also,# edit the old posts# (be patient to read what you meet at the link before this bracket) and include links
to recent articles in them as internal links as it will help in faster indexing
of new articles and also pass some SEO juice to them.
7)
On-page SEO:
While a
quality blog post should be devoted to the readers, it should also please the
search spiders to rank them for those readers.
On page SEO is
also very important to let the search engine bots know what your content is all
about.
A quality
article which is expected to be loved by search engines are ought to be SEO
optimized.
You should not
hesitate to link to authority sites (the relevant ones) in fear of bleeding SEO
juice. Linking to other authority blogs can make your content more relevant and
trustworthy.
On-Page SEO
includes internal linking, adding of related keywords,
optimizing images for search engines etc.
- Scan ability:
Books are
easier to understand or preview because they have an index page.
This makes the
reader scan the contents of the page.
Similarly your
content should be scan-able.
You need to provide a complete road map for the
readers who don’t have time to go in-depth reading all your paragraphs.
Here is where
subheadings and bullets points come into play. You can use subheadings to tell
your reader what the whole content is about.
A subheading should be distinct
and should have the power to predict the paragraph underneath.
Call
to action:
A post without
a clear call to action is like car without a steering.
You need to be
sure as to what you intend your audience to do after reading a post.
Pleas if you feel
that I have missed anything out kindly let me know via the comments below.
As
with all my tech news collections here at solenzo bolg I work
extremely hard surfing the internet day and night updating them, and i am
still updating this post daily to ensure they are up to date and
relevant; I recommend bookmarking this page for future reference.
So there,
you have it my top recommendation of tools to help you become a successful
blogger.
Please don't
forget to leave a comment on this post like i said earlier.
Thanks and
have a blissful day
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